The Cult of the Snuggie threatens to take over America! Or at least, a substantial number — 4 million — of late-night couch spuds.
The Snuggie, an oversized fleece blanket with sleeves, stars in a ubiquitous TV ad so cheesy it's practically art, and apparently wildly entertaining. The ad shows people wearing Snuggies at a sporting event, cheering and high-fiving each other while dressed … sort of like medieval monks.
"Every once in a while, a product transcends advertising to become part of pop culture," says Scott Boilen, president and CEO of Allstar Products Group of Hawthorne, N.Y., which conceived and markets the China-made Snuggie.
Indeed, Snuggies seem to be everywhere. See them on Facebook — nearly 250 groups, pro and con; one fan club lists 5,999 members. Watch them on YouTube — nearly 300 parody videos posted, including one titled "The Cult of the Snuggie," with 146,000 views as of Tuesday.
Jay Leno makes fun of them: "Lard-ass quilt was the original name! Why not just put your robe on backwards?" Ellen DeGeneres spoofed them, trying one on during her show. Fox News even spotted someone wearing a Snuggie in the crowd at President Obama's inauguration last week.
http://www.usatoday.com/life/lifestyle/ ... yahoorefer
I got to say that this just fails.
Snuggie a Hit
- Skeithex
- Has no home to go to
- Posts: 29440
- Joined: Wed Oct 31, 2007 4:20 am
- Location: In your computer!
- Contact:
- froggyboy604
- Anime music gaming Fanatic
- Posts: 37469
- Joined: Thu Aug 18, 2005 11:28 pm
- Contact:
- Skeithex
- Has no home to go to
- Posts: 29440
- Joined: Wed Oct 31, 2007 4:20 am
- Location: In your computer!
- Contact:
- froggyboy604
- Anime music gaming Fanatic
- Posts: 37469
- Joined: Thu Aug 18, 2005 11:28 pm
- Contact:
- Skeithex
- Has no home to go to
- Posts: 29440
- Joined: Wed Oct 31, 2007 4:20 am
- Location: In your computer!
- Contact:
- froggyboy604
- Anime music gaming Fanatic
- Posts: 37469
- Joined: Thu Aug 18, 2005 11:28 pm
- Contact:
-
- Low flying mountains just to the right.
- Posts: 5093
- Joined: Tue Aug 16, 2005 8:34 pm
- Location: localhost
- Contact: