KUALA LUMPUR: Chinese pop superstar Wang Lee Hom has been appointed Celcom (Malaysia) Bhd's Power Icon.
As the company’s brand ambassador, the New York-born Wang will promote the Celcom brand among Chinese customers during his one-year contract.
“I am grateful to be given this honour. There are a lot of similarities between the power of my music and Celcom’s Power Icon. I hope to blend the two together,” Wang told a press conference here on Tuesday.
Wang was in town for his Celcom-sponsored Heroes of Earth four-day promo tour that kicked off last Friday, covering Sabah, Sarawak, Penang, Malacca and the Klang Valley. His first task as ambassador was to launch Celcom’s official Chinese brand name, Tian Di Tong (Sky & Earth Communication).
Also appointed as Power Icon is Singaporean singer JJ Lin.
“The introduction of a Chinese brand name is our way of reaching, and evolving in the Chinese market,” said Celcom chief executive officer Datuk Shazalli Ramly.
SOURCE: Asia Entertainment
guy is so friggin famous now, hah hes so big, propz to him